THE BEACH is the only place in Dubai where you can feel the sand between your toes moments before diving into a shopping spree at one of our many handpicked outlets. With the sandy shores and cool blue waters at its doors, THE BEACH epitomizes urban living - from entertainment to shopping, from fine dining to weekly markets - you really can have it all. Sitting comfortably over 300,000 square feet, opposite JBR, THE BEACH is a go-to destination for locals, residents and tourists alike. Offering the community a host of outdoor activities, fitness facilities, shops, cinemas, restaurants, a water park and a play area for kids - THE BEACH is the ultimate day out. So whether you want to go for a jog on our purpose built running track, have lunch at one of the 45 cafes or restaurants, catch a movie on the region’s largest open-air beach cinema screen, shop at one of our unique retailers or simply kick-back on the sand and catch some sun - head down to THE BEACH. With new events, such as yoga on the lawn and celebrity pop-up shops, happening all the time, there’s never a dull moment at THE BEACH.